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Tempered Enthusiasm For 1,000 True Fans

April 25, 2008 By Graham English

Kevin Kelly is back with some feedback on his article, 1,000 True Fans, by musician Robert Rich. So let's look a bit at the finances. If I can make about $5-$10 per download or directly sold CD, and I sell 1000, I clear a maximum of $10,000 for … [Read more...]

Filed Under: Business, Prose Tagged With: avant garde, Kevin Kelly, long tail, marketing, Music Business, Robert Rich, The Long Tail, True Fans

1,000 True Fans And The Long Tail

March 6, 2008 By Graham English

Kevin Kelly writes that the long tail is a blessing for aggregators (Amazon, Netflix) and consumers. But not so for creators. The solution is to find 1,000 True Fans. A creator, such as an artist, musician, photographer, craftsperson, performer, … [Read more...]

Filed Under: Business, Prose Tagged With: advice, aggregators, Amazon, artists, Business, Kevin Kelly, long tail, marketing, Music Business, Netflix, The Long Tail, True Fans

Recording Industry Bans Musician From Charts For Supporting Free Music

August 17, 2006 By Graham English

So now we've got the thought police in the music industry. Now, more than ever, is it crucial that you maintain control over your musical destiny. Long Tail marketing give you the power and freedom to create your own path. read more. BPI, the UK … [Read more...]

Filed Under: Business, Prose Tagged With: file sharing, Music Industry, P2P, riaa, The Long Tail

Lenses, Filters And The Long Tail

March 20, 2006 By Graham English

Yesterday, I was talking about The Long Tail and how there's a lot of opportunity in being a filter to lay-people. I've been getting some really good quality traffic from being a filter over at Squidoo. Last week my songwriting lens was the 3rd most … [Read more...]

Filed Under: Business, Prose Tagged With: filters, integral theory, Songwriting, The Long Tail, traffic

The Long Tail

March 19, 2006 By Graham English

From Anything but business as usual: Chris Anderson, editor-in-chief of Wired magazine, coined "[tag]The Long Tail[/tag]": A [tag]theory[/tag] based on "the world of abundance" where instead of being obsessed with the head of the tail--the 20 … [Read more...]

Filed Under: Business, Prose Tagged With: blog, Business, download, filters, Internet, money, musicians, RSS, Technology, The Long Tail, theory

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Graham is a singer/songwriter and jazz-trained keyboard player, music producer and studio musician, best-selling author of Logic Pro X For Dummies, and serial entrepreneur.

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