Graham English

From Cognitive seduction (a Typology of User Experience Pleasures):

The article is about how game designers create better experiences. Of course it can be applied to teachers, coaches, product designers, etc. Great checklist.

Typology of Cognitive Pleasures
(in no particular order)

1. Discovery
User experience as exploration of new territory

2. Challenge
User experience as obstacles to overcome, goals lying just beyond current skill and knowledge levels

3. Narrative
User experience as story arc (user on hero’s journey) and character identification

4. Self-expression
User experience as self-discovery and creativity

5. Social framework
User experience as an opportunity for interaction/fellowship with others

6. Cognitive Arousal
User experience as brain teaser

7. Thrill
User experience as risk-taking with a safety net

8. Sensation
User experience as sensory stimulation

9. Triumph
User experience as opportunity to kick ass

10. Flow
User experience as opportunity for complete concentration, extreme focus, lack of self-awareness

11. Accomplishment
User experience as opportunity for productivity and success

12. Fantasy
User experience as alternate reality

13. Learning
User experience as opportunity for growth and improvement

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Tags: challenge, learning

This entry was posted on Thursday, April 20th, 2006 at 1:41 am and is filed under LifeHacks, Prose. You can leave a comment if you follow my Living Room Rules. If not, you can leave a trackback from your own site.