There is a common misconception that "things" can be boring. You may find doing your taxes boring. But some people find it riveting. Therefore, we can't say that doing taxes is boring. "It" is not boring. Then what part of that sentence or thought is … [Read more...]
How To Find The Head-Turning Hook That Reels ‘Em In
Be the one song your fans listen to today that gets their adrenaline pumping. Before you commit to a single note of your next song, you want to do some serious sleuthing behind the scenes. I call it being a hook detective. What you're looking … [Read more...]
The Astonishing Hit-Making Magic of Song Titles
Why almost everyone is completely wrong about what makes a good song title... and why this is a tremendous advantage for anyone who knows the secrets. Most people - and shamefully, most so-called experts in songwriting - wouldn't know a good song … [Read more...]
I’m Cool, You’re Not!
How curiosity and innovation are lost when music ceases to become awe-inspiring and instead becomes a tool to show how cool you are. I've got a lot of great friends that are great musicians. And it seems that whenever a group of musicians get … [Read more...]